{"id":12999,"date":"2024-01-06T11:31:27","date_gmt":"2024-01-06T11:31:27","guid":{"rendered":"https:\/\/dentaltestlab.com\/our-editorial-guidelines\/"},"modified":"2026-02-13T10:50:47","modified_gmt":"2026-02-13T10:50:47","slug":"our-editorial-guidelines","status":"publish","type":"page","link":"https:\/\/dentaltestlab.com\/en\/our-editorial-guidelines\/","title":{"rendered":"Our editorial guidelines"},"content":{"rendered":"<div class=\"gb-container gb-container-4742cc5d alignfull\">\n<div class=\"gb-container gb-container-96eaf3e2\">\n<h1 class=\"gb-headline gb-headline-829851c6 gb-headline-text\">Our editorial guidelines<\/h1>\n\n\n<p class=\"gb-headline gb-headline-443652d4 gb-headline-text\">Welcome to <strong>Dental Test Lab<\/strong> \u2013 your trusted portal for well-founded information, transparent product tests, and practical content about dental care, teeth whitening, and oral health.<\/p>\n\n<\/div>\n<\/div><div class=\"gb-container gb-container-6c7c8f9f\">\n<figure class=\"gb-block-image gb-block-image-9b290b03\"><img decoding=\"async\" width=\"2048\" height=\"1221\" src=\"https:\/\/dentaltestlab.com\/wp-content\/uploads\/2025\/04\/Redaktionelle-Richtlinien-Dental-Test-Lab-scaled.jpeg\" class=\"gb-image-9b290b03\" alt=\"Editorial Guidelines Dental Test Lab\" srcset=\"https:\/\/dentaltestlab.com\/wp-content\/uploads\/2025\/04\/Redaktionelle-Richtlinien-Dental-Test-Lab-scaled.jpeg 2048w, https:\/\/dentaltestlab.com\/wp-content\/uploads\/2025\/04\/Redaktionelle-Richtlinien-Dental-Test-Lab-300x179.jpeg 300w, https:\/\/dentaltestlab.com\/wp-content\/uploads\/2025\/04\/Redaktionelle-Richtlinien-Dental-Test-Lab-1024x611.jpeg 1024w, https:\/\/dentaltestlab.com\/wp-content\/uploads\/2025\/04\/Redaktionelle-Richtlinien-Dental-Test-Lab-768x458.jpeg 768w, https:\/\/dentaltestlab.com\/wp-content\/uploads\/2025\/04\/Redaktionelle-Richtlinien-Dental-Test-Lab-1536x916.jpeg 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/><\/figure>\n<\/div>\n<h2 class=\"wp-block-heading\" id=\"h-1-unsere-redaktionelle-mission\">1. Our Editorial Mission<\/h2>\n\n<h3 class=\"wp-block-heading\" id=\"h-1-1-ziel-aufklaren-nicht-uberreden\">1.1 Goal: Inform, not Persuade<\/h3>\n\n<p>We want to offer you content that is understandable, excellently researched, and up-to-date \u2013 with a structured editorial process and an open ear for your honest feedback.<\/p>\n\n<p>Our articles aim to inform \u2013 not persuade. Our goal is to provide you with a solid knowledge base, on which you can make informed decisions for your dental health. <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-1-2-alltagsnah-und-zuganglich\">1.2 Practical and Accessible<\/h3>\n\n<p>We make complex information understandable:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Scientific content in simple language<\/li>\n\n\n\n<li>Relevant tips for everyday life<\/li>\n\n\n\n<li>Clear explanations that address your questions<\/li>\n<\/ul>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h2 class=\"wp-block-heading\" id=\"h-2-redaktionelle-arbeitsweise\">2. Editorial Process<\/h2>\n\n<h3 class=\"wp-block-heading\" id=\"h-2-1-autor-innen-mit-fachkenntnis\">2.1 Authors with Expertise<\/h3>\n\n<p>Our content is created by qualified expert authors. They have experience in areas such as dentistry, health communication, or science journalism and are regularly briefed. <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-2-2-redaktionsprozess-mit-system\">2.2 Systematic Editorial Process<\/h3>\n\n<p>Each article goes through:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>A detailed briefing<\/li>\n\n\n\n<li>Research with a focus on current findings<\/li>\n\n\n\n<li>Editorial and, if applicable, medical review<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\" id=\"h-2-3-qualitatsmanagement\">2.3 Quality Management<\/h3>\n\n<p>We understand quality as a dynamic process. Feedback, new insights, and technological developments are continuously incorporated into our content. <\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h2 class=\"wp-block-heading\" id=\"h-3-quellen-amp-wissenschaftliche-integritat\">3. Sources &amp; Scientific Integrity<\/h2>\n\n<h3 class=\"wp-block-heading\" id=\"h-3-1-transparente-quellen\">3.1 Transparent Sources<\/h3>\n\n<p>We base our statements on:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Specialized literature<\/li>\n\n\n\n<li>Studies and publications from institutes and universities<\/li>\n\n\n\n<li>Statements from experts in dentistry and research<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\" id=\"h-3-2-umgang-mit-studien\">3.2 Handling of Studies<\/h3>\n\n<p>We prefer primary sources and always present study results in an understandable context. For secondary sources, we pay attention to the reliability of the source. <\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h2 class=\"wp-block-heading\" id=\"h-4-produktempfehlungen-amp-kooperationen\">4. Product Recommendations &amp; Collaborations<\/h2>\n\n<h3 class=\"wp-block-heading\" id=\"h-4-1-zusammenarbeit-mit-herstellern\">4.1 Collaboration with Manufacturers<\/h3>\n\n<p>Dental Test Lab collaborates with selected brands and product manufacturers. Collaborations help us test new products, gain deeper insights, and make certain content possible in the first place. <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-4-2-transparenz-und-trennung-von-redaktion-amp-werbung\">4.2 Transparency and Separation of Editorial &amp; Advertising<\/h3>\n\n<ul class=\"wp-block-list\">\n<li>Collaborations are identified<\/li>\n\n\n\n<li>Our editorial line remains critical and fact-based<\/li>\n\n\n\n<li>Recommendations are only made for products that meet our testing standards<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\" id=\"h-4-3-unser-bewertungsansatz\">4.3 our Evaluation Approach<\/h3>\n\n<p>Our product evaluations are based on:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Ingredient analysis<\/li>\n\n\n\n<li>Application experience<\/li>\n\n\n\n<li>Safety and tolerability<\/li>\n\n\n\n<li>if applicable, feedback from specialists or test subjects<\/li>\n\n\n\n<li>further product-related criteria<\/li>\n<\/ul>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h2 class=\"wp-block-heading\" id=\"h-5-medizinische-validierung\">5. Medical Validation<\/h2>\n\n<h3 class=\"wp-block-heading\" id=\"h-5-1-zahnarztliche-uberprufung\">5.1 Dental Review<\/h3>\n\n<p>Parts of our content are reviewed by licensed dentists. We mark articles that have been medically validated accordingly. <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-5-2-klare-abgrenzung\">5.2 Clear Distinction<\/h3>\n\n<p>Our medical reviewers assess the content for factual correctness \u2013 but not at the product level or regarding rankings.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h2 class=\"wp-block-heading\" id=\"h-6-kunstliche-intelligenz-im-redaktionsprozess\">6. Artificial Intelligence in the Editorial Process<\/h2>\n\n<h3 class=\"wp-block-heading\" id=\"h-6-1-wo-k-i-zum-einsatz-kommt\">6.1 where A.I. Is Applied<\/h3>\n\n<p>Artificial intelligence supports us in:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Structuring content<\/li>\n\n\n\n<li>Summarizing scientific texts<\/li>\n\n\n\n<li>Translations and initial text drafts<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\" id=\"h-6-2-menschliche-kontrolle\">6.2 Human Oversight<\/h3>\n\n<p>All articles \u2013 whether created with the help of A.I. or not \u2013 are reviewed, revised, and supplemented by our editorial team.<\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-6-3-kennzeichnung\">6.3 Labeling<\/h3>\n\n<p>Articles where A.I. was significantly involved are marked as such.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h2 class=\"wp-block-heading\" id=\"h-7-mehrsprachige-inhalte-amp-ubersetzungen\">7. Multilingual Content &amp; Translations<\/h2>\n\n<h3 class=\"wp-block-heading\" id=\"h-7-1-anspruch-an-qualitat\">7.1 Quality Standards<\/h3>\n\n<p>Our content appears in multiple languages. We rely on: <\/p>\n\n<ul class=\"wp-block-list\">\n<li>Combination of machine translation and manual correction<\/li>\n\n\n\n<li>Professionally trained translators<\/li>\n\n\n\n<li>Continuous quality control<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\" id=\"h-7-2-verbesserung-durch-feedback\">7.2 Improvement through Feedback<\/h3>\n\n<p>Should you notice any linguistic errors, we welcome your feedback \u2013 your input helps us improve.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h2 class=\"wp-block-heading\" id=\"h-8-aktualisierung-von-inhalten\">8. Content Updates<\/h2>\n\n<h3 class=\"wp-block-heading\" id=\"h-8-1-regelmassige-prufzyklen\">8.1 Regular Review Cycles<\/h3>\n\n<p>Our content is regularly checked for topicality. New findings or products lead to targeted updates. <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-8-2-nutzer-innenfeedback\">8.2 User Feedback<\/h3>\n\n<p>Your feedback can have a direct impact on our content \u2013 whether through new perspectives, error notifications, or further questions.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h2 class=\"wp-block-heading\" id=\"h-9-sprache-amp-stil\">9. Language &amp; Style<\/h2>\n\n<h3 class=\"wp-block-heading\" id=\"h-9-1-klar-respektvoll-inklusiv\">9.1 Clear. Respectful. Inclusive.  <\/h3>\n\n<p>Our language should be:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>easy to understand<\/strong><\/li>\n\n\n\n<li>appear <strong>respectful and empathetic<\/strong><\/li>\n\n\n\n<li><strong>inclusive<\/strong>, addressing all readers without prejudice<\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\" id=\"h-9-2-positive-leseerfahrung\">9.2 Positive Reading Experience<\/h3>\n\n<p>Our content should not only inform but also build trust and inspire a desire for more knowledge.<\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h2 class=\"wp-block-heading\" id=\"h-10-medizinischer-hinweis\">10. Medical Disclaimer<\/h2>\n\n<h3 class=\"wp-block-heading\" id=\"h-10-1-kein-ersatz-fur-eine-zahnarztliche-beratung\">10.1 not a Substitute for Dental Consultation<\/h3>\n\n<p>Our content is for informational purposes. It does not replace personal consultation or treatment by dentists or medical professionals. <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-10-2-verantwortung-der-leser-innen\">10.2 Readers&#8217; Responsibility<\/h3>\n\n<p>Health information should always be critically evaluated. We recommend seeking medical advice if you have any uncertainties. <\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<h2 class=\"wp-block-heading\" id=\"h-11-blick-in-die-zukunft\">11. A Look into the Future<\/h2>\n\n<h3 class=\"wp-block-heading\" id=\"h-11-1-wir-wollen-besser-werden\">11.1 We Want to Improve<\/h3>\n\n<p>We continuously strive to improve our content, processes, and formats \u2013 in dialogue with experts and our community.<\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-11-2-ihre-meinung-zahlt\">11.2 your Opinion Matters<\/h3>\n\n<p>Whether criticism, suggestions, or praise \u2013 we welcome your message. Dental Test Lab sees itself as a platform for exchange with its readers. <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-11-3-danke-fur-ihr-vertrauen\">11.3 Thank You for your Trust<\/h3>\n\n<p>Thank you for using Dental Test Lab. Your time and trust motivate us to continue producing high-quality, transparent, and helpful content. <\/p>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<p><strong>Dental Test Lab stands for:<\/strong><br\/>Expertise. Clarity. Transparency.<br\/>And for answering your dental care questions with heart and mind.  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Our editorial guidelines Welcome to Dental Test Lab \u2013 your trusted portal for well-founded information, transparent product tests, and practical content about dental care, teeth whitening, and oral health. 1. Our Editorial Mission 1.1 Goal: Inform, not Persuade We want to offer you content that is understandable, excellently researched, and up-to-date \u2013 with a structured &#8230; <a title=\"Our editorial guidelines\" class=\"read-more\" href=\"https:\/\/dentaltestlab.com\/en\/our-editorial-guidelines\/\" aria-label=\"Read more about Our editorial guidelines\">Mehr erfahren<\/a><\/p>\n","protected":false},"author":1,"featured_media":13001,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[],"tags":[],"class_list":["post-12999","page","type-page","status-publish","has-post-thumbnail"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Our editorial guidelines | Dental Test Lab<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dentaltestlab.com\/en\/our-editorial-guidelines\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Our editorial guidelines | Dental Test Lab\" \/>\n<meta property=\"og:description\" content=\"Our editorial guidelines Welcome to Dental Test Lab \u2013 your trusted portal for well-founded information, transparent product tests, and practical content about dental care, teeth whitening, and oral health. 1. 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